The New Canon CR-N700 Gives You Many Creative Options

2022-09-16 23:04:21 By : Ms. Anna Lan

Hot on the heels of unveiling five new compact 4K camcorders, Canon has launched a new 4K PTZ camera, the Canon CR-N700, perfect for broadcast, live events, and studios.

This camera is infinitely smaller than the ones seen in TV news and broadcast studios around the world, yet with crisp 4K, broadcast-quality video. But can creatives take advantage of one? And is it even a contender now that Sony has released its full-frame PTZ camera?

PTZ stands for pan, tilt, and zoom. Don’t feel bad if you think the CR-N700 looks like a fancy security camera because that's exactly the roots this camera has.

However, you won’t be seeing Canon’s new PTZ camera at your local bank when making a deposit from your latest creative gig. Rather, this 4K PTZ will be quite happy in a studio to be used for TV shows, or both inside and outside for live events.

Canon CR-N700 PTZ Camera Credit: Canon

The Canon CR-N700 features include:

If these features sound a little bit familiar, it’s because they're similar to Sony’s new PTZ camera, the ILME-FR7, but as we mentioned before, has a full-frame CMOS sensor. Sony also added some interesting cinematic features like S-Cinetone and S-Log3 gamma. 

So how can creatives take advantage of the Canon CR-N700? In addition to livestreaming events such as concerts, plays, or sports, content creators can put the CR-N700 in spots normal cameras can’t go, such as a tight corner and even the ceiling. All while maintaining a great overall image, and no fisheye issues needing to be corrected in post, something those working with action cameras need to do.

But at about $10,000, using one as a B-camera may not be cost-effective unless your project will heavily rely on it. 

This isn't a $10,000 security camera, but the versatile Canon CR-700 chilling out on the ceiling for a unique shot Credit: Canon

Ultimately, the Canon CR-N700 and other next-gen PTZ cameras from BirdDog are aimed at the broadcast industry, along with houses of worship, major concert halls, and other locations and applications. But I wouldn't say they can be used as the main camera on a narrative project, especially the Sony FR7. 

Canon also says the CR-N700 can be used to shoot live sports with the 30x advanced zoom lens, only in HD, but I’m a little skeptical because sports like basketball and hockey are very fast-moving, and a seasoned camera operator won’t miss the action when compared to remote access. Maybe baseball?

Also, there is no need for a massive broadcast camera setup costing tens of thousands of dollars for a broadcast show, be it news, sports, and more. Plus the accompanying camera operator required to use it.

Many years ago, I worked in local TV news as an editor and creative services producer. A new broadcast HD camera to film anchors, meteorologists, and sports cost more than a nice house. Now, broadcasters can spend a fraction with the 4K PTZ cameras such as the Canon CR-N700, which costs $9,699, plus a single operator can control each camera remotely. If this camera is perfect for your needs, it will be available in December 2022, but you can preorder one.

So are PTZ cameras like the Canon CR-N700 going mainstream?

It depends on the sub-industry of the overall production world, where those outfitting a new TV studio are looking for a powerful yet affordable option. But creatives such as filmmakers and YouTubers may not be able to take full advantage of PTZ cameras. That doesn't mean those in the broadcast world shouldn't take a second look. Learn more at Canon's site.     

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